The ThirdwayWeb 10 Commandments
How ThirdwayWeb delivers more for your web marketing dollar!
- Reduce development cycles, cost, and risk by using existing platforms and tools, rather than spending money unnecessarily ‘reinventing the wheel’.
- Speak the language of business, and understand clients’ business objectives.
- Pass on to clients the savings that we achieve through leveraging platforms, planning and delivering efficiently.
- Plan effective customer/visitor ‘journeys’: Ask the right questions and understand the answers so that we can plan visitor and customer interactions.
- Start everything with an understanding of the bigger picture and how the web fits into the wider business objectives.
- Understand the strategic, creative and technical aspects of the internet to its fullest potential, not just individual tactics such as online brochures and emails.
- Know how to make websites and interactive tools visually appealing, easy to use and effective.
- Keep the Web as the core service offering – not just an adjunct to existing services.
- Remain technology and product-independent: never be shackled to a single tool. Audiences and projects are diverse – there is no one size fits all on the web and new technologies are popping up daily!
- Zealously scan the horizon for new and better ways to deliver projects and cost effectively meet requirements.