Thirdway
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  • About the thirdway
    • What is ThirdwayWeb?
    • Why take the Thirdway?
    • The ThirdwayWeb 10 Commandments
  • Key benefits
    • Lower Total Cost of Ownership
    • Reduced Risk
    • Lower Project Costs
    • Rapid implementations
  • Web2.0 for business
    • Web 2.0 Approaches in B2B
    • SaaS and On Demand
    • The Web as a cost saving
    • Importance of search
    • A new way of thinking about web
      • Open Source as a viable alternative
      • The Open Source catch: free but useless?
      • Network effects
      • Interaction, not broadcast
      • Communities, not audiences
      • Niche, not volume
      • Power with the individual, not the company
      • Aid the journey: do not interrupt it
  • Thirdway enablers
    • Service Oriented
    • Totally Immersed in web
    • Generational and philosophical change
    • Technical enablers
  • Before the thirdway

Why take the Thirdway?

The Thirdway could benefit you if:

  • You have a web project that needs delivering or
  • You have a requirement that can be fulfilled online but are not sure how to make it happen
  • You are already in a relationship with a provider but are not happy with the results
  • Project outcomes are OK but the bill seems to have too many zeros on it!

ThirdwayWeb is a path for organisations that understand the cost-effective marketing opportunities that Web 2.0 technologies and philosophies bring to bear.

The thirdway can be used on the majority of web and Internet projects. There are exceptions – but even these specialist projects can benefit from many of the thirdway principles.

The thirdway is use to deliver online projects of all kinds ranging from simple website builds for startup businesses through to large highly functional and interactive multi-audience web properties for large businesses.

The approach can be adopted by in-house implementation teams but is more commonly used by external suppliers and agencies.

If you wish to learn more you can talk directly to an advisor by calling 1300 528 233.

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