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| What is the Thirdway |
| Why take the Thirdway |
| Thirdway 10 commandments |
| Web 2.0 approaches in B2B |
| SaaS and On demand Software |
| The Web for cost savings |
| Importance of Search |
| A new way of thinking about web |
| Service Oriented |
| Totally immersed in web |
| Philosophical Progress |
| Technical enablers |
| Lower Total Cost of Ownership |
| Reduced Risk |
| Lower Project Costs |
| Rapid Implementation |
| Open Source as a viable alternative |
| The Open Source catch: free but useless? |
| Network Effects |
| Interaction, not broadcast |
| Communities, not audiences |
| Niche, not volume |
| Power with the individual, not the company |
| Aid the journey, do not interrupt it |

